Of course I love when a client posts on social media or changes their profile picture to an image from our session… but my ultimate goal is to have them love and cherish their images in a tangible, printed form. Viewing images digitally is a far different experience from holding them in your hands, or being greeted by them on a wall.
I sell printed products to my clients virtually, and my biggest asset to selling wall art is a software called Swift Galleries.
Swift Galleries can be used to sell wall art to clients in-person, or virtually via their web-based software. This software is powerful because it allows clients to visualize exactly what the final product will look like and as a bonus… it is incredibly easy to use.
First, I upload several of the client’s favorite images to the Swift Galleries program. Then, I can start mocking up wall art galleries using their templates and stock room photos.
I typically mock up a few different options for my clients to choose from (see examples below), but the best part is that I can invite my client via email to log into this software so they can design for themselves if they choose. They can even upload a picture of the wall in their house to see exactly what the gallery will look like!
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I’ve been a Swift Galleries customer since 2014 and each year this software has helped me make tens of thousands of dollars in canvas and print sales.